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Politecnico di Torino
Academic Year 2009/10
01KQJHN
Media and innovation
Master of science-level of the Bologna process in Cinema And Media Engineering - Torino
Teacher Status SSD Les Ex Lab Tut Years teaching
Ricciardi Mario ORARIO RICEVIMENTO     5 0 0 0 4
SSD CFU Activities Area context
ING-INF/05 5 B - Caratterizzanti Ingegneria informatica
Syllabus
The topic of the course includes:

1. scenarios:
- media as means of innovation
- agents of innovation intervening in media, technological, economic and cultural processes
- competition, convergence and integration processes

2. case studies and examples:
- industrial policy of communication: the creation of clusters of innovative small and medium enterprises with a strong linkage with media (the case of the cultural goods)
- transformations in the great media systems: examples from RAI MEDITA (RAI Educational); 50 years of RAI (RAI-TECHE); RAI Click

Publishing industry, contribution from AIE.
The creation of a new market of available consumers and goods.
The concept of creative industry.
Digital and cultural goods.
Cultural technologies.
Bibliography
Texts: Bogliari F., Di Giorgi S., Lombardi M., Trupia P., Il grande libro del cinema per managers, Milano, ETAS, 2007
Supplementary papers could be assigned when the class starts.

Programma definitivo per l'A.A.2009/10
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