PORTALE DELLA DIDATTICA

Ricerca CERCA
  KEYWORD

Emotional design in the development of new products and services

keywords EMOTIONS, USER SATISFACTION, DESIGN, NPD

Reference persons FEDERICA MARCOLIN, ENRICO VEZZETTI, MARIA GRAZIA VIOLANTE

Description Emotions play a central role in the human ability to understand and learn about the world. Positive experiences kindle our curiosity, and negative ones protect us from repeating mistakes. Humans form emotional connections with objects on three levels: the visceral, behavioral, and reflective levels. A designer should address the human cognitive ability at each level—to elicit appropriate emotions so as to provide a positive experience. A positive experience may include positive emotions (e.g., pleasure, trust) or negative ones (e.g., fear, anxiety), depending on the context (for example, a horror-themed computer game).
Emotional design strives to create products that elicit appropriate emotions, in order to create a positive satisfaction for the user. To do so, designers consider the connections that can form between users and the products, and the emotions that can arise from them. The emotions a product elicits can strongly influence users’ perceptions of it.

See also  http://www.3dlab.polito.it

Required skills ICT competences, 3d modelling tools


Deadline 23/03/2020      PROPONI LA TUA CANDIDATURA




© Politecnico di Torino
Corso Duca degli Abruzzi, 24 - 10129 Torino, ITALY
Contatti